3 tips for helping creative people work openly

Leading offline groups can be challenging. These three tips make it easier. Participants in open source communities collaborate in online environments differently than they do offline. Online, we open source enthusiasts tend to think participation is easy—as long as we’re using open tools and have documented how people might get involved. We create structures, strategies, […]

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3 tips for helping creative people work openly

Thinking about robots

In the biweekly call I’ve been running since I came to Greenpeace, we have some deep philosophical discussions. We start with something meta, and then talk about how that meta thing relates to Greenpeace. In our call last week, our meta topic was “robots”. We talked high level for a bit, and then we focused […]

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Thinking about robots

Developing the Creative Concept

The week of February 6th, the core team working on the Planet 4 Project got together in Amsterdam. The goal of the meetup was to move the project from Research to Ideation. We made huge strides in the Creative Concept for the new Greenpeace.org and over 50 National and Regional sites. The research we’ve done […]

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Developing the Creative Concept

Put your name on the list and be proud of it

Someone said they didn’t donate to a particular progressive non-profit because they didn’t want their name “on the list”. We heard this exact same sentiment from people in Romania, Russia, and the US a few weeks ago when my team at Greenpeace was doing some user research. We were looking into what drives people to […]

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Put your name on the list and be proud of it

What storytellers can teach open leaders

Learning from great storytellers makes us better open leaders—as long as we understand what these roles have in common. People are natural storytellers. From the moment we learn to speak, we use stories to communicate and to express our needs and desires. Great storytelling happens when the person telling the story is emotionally involved in […]

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What storytellers can teach open leaders

Actions Speak Louder than Words

What drives people to act? What’s the difference in motivations between a single act and repeated participation in a particular project or community? To figure it out, we’re planning some specific audience research for the users of greenpeace.org. Nadav wrote this excellent post explaining how to understand ourselves and our audience will help us make […]

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Actions Speak Louder than Words

Release Early, Release Often

With a project like Planet 4, a plan needs to be flexible. Considering our broader scope and innovative ambitions, we constantly have to explore and dig into problems, before finding and testing solutions. This constant cycle of defining a problem, coming up with hypothesis that addresses it, making something to test those hypothesis (even if […]

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Release Early, Release Often